Sunday, July 27, 2014

Toys "R" Us- Times Square


My “Toys R Us” experience was very nostalgic and fun. I loved being in the store and I loved seeing all the kids and parents walking through. I did however in the front entrance when we were greeted by Professor Fuqua, I then see 3 tantrums from 3 separate families as they were trying to drag the kids out of the store. I think that based on Seiter’s “just looking” question that seems to not be a good idea with the families and the kids because, obviously the kids seem to want everything and for parents to buy everything in the store. Which I think is normal to a certain extent based on the fact that children want to play with toys and being there can be an overwhelming experience. The other thing I noticed too is that most of the merchandise does have a TV show, or franchise associated with it. I was more attracted to the “Boys Toys”.  A lot of merchandise was for the “Ninja Turtles”, “how to train your Dragon 2”, and of course Superhero’s. I noticed that the store was separated in genders, age groups, and the video games; Ipads and DVDs seemed to be all gender neutral on the bottom floor.